The wide lens : a new strategy for innovation / Ron Adner.

By:

Adner, Ron

Material type:

TextPublication details: New York :; Portfolio/Penguin, 2012.Description: 278 pages: illustrations ; 24 cmISBN:

9781591844600

Subject(s):

DDC classification:

658.575 23

LOC classification:

HD45 .A46 2012

Summary: Argues that most business projects fail because their success depends on unanticipated external innovations while revealing the logic of "innovation ecosystems" that can be established to dramatically improve odds of success.

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Gifted Books	Sai University Library General stacks		Non-fiction		658.575 ADN (Browse shelf(Opens below))					Available			G2938

Gifted by Jamshed Bharucha

Includes bibliographical references and index.

Argues that most business projects fail because their success depends on unanticipated external innovations while revealing the logic of "innovation ecosystems" that can be established to dramatically improve odds of success.

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