| 000 | 00903nam a22002777a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260130155057.0 | ||
| 008 | 260108b |||||||| |||| 00| 0 eng d | ||
| 020 |
_a9789357055215 _q(paperback) |
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| 040 |
_beng _erda |
||
| 082 |
_223 _a658.8 |
||
| 100 | 1 |
_aKotler, Philip _eauthor _982 |
|
| 245 |
_aPrinciples of marketing / _bPhilip Kotler, Gary Armstrong, Sridhar Balasubramanian and Prafulla Agnihotri |
||
| 250 | _aNineteenth edition. | ||
| 264 | 1 |
_aIndia : _bPearson Education, _c2023. |
|
| 264 | 4 | _c©2023 | |
| 300 |
_axxiv, 736 pages : _billustrations (color) |
||
| 336 |
_2rdacontent _atext _btxt |
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| 337 |
_2rdamedia _aunmediated _bn |
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| 338 |
_2rdacarrier _avolume _bnc |
||
| 650 | 0 |
_aMarketing _986 |
|
| 700 |
_aArmstrong, Gary _q(Gary M.) _983 _eauthor |
||
| 700 |
_aBalasubramanian, Sridhar _984 _eauthor |
||
| 700 |
_aAgnihotri, Prafulla _985 _eauthor |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6903 _d6903 |
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